Mercury Studio | The Rise of Food Delivery Start-Ups

The Rise of Food Delivery Start-Ups

Posted by  on 
April 28, 2015

Blue Apron, HelloFresh, Plated, Maple, Spoonrocket, the list just goes on. Some are services that deliver already established restaurants. Others are actual plated meals similar to the style of Jenny Craig.  The fact that food is a high ROI industry makes VC companies swoon over the opportunity. Apps have created this world where we can learn, see, and acquire anything our heart desires with a couple taps of our fingertips. Paper money has become even more obsolete with payments via apps and online. This has the potential to revolutionize the food industry as we see it today, particularly involving fast food.


Let’s break some of this down (insert breakdancing moves):

Maple, Spoonrocket: Prepares and plates food, 3-6 options

Blue Apron, Hello Fresh: Prepares ingredients, pick out of 6 recipes, boxed and delivered

Grubhub, Fluc: Fast food and Restaurant delivery


Will this change the way we approach dinners in the 22nd century? The verdict is out.